Natural Skincare & Health with Antonia & Pel 

Listen above or watch the YouTube Video 

Who is Antonia & Pel?

Antonia Giacobelli Firmin –
I’m a mother, wife, and co-founder of a purpose-driven natural skincare brand, rooted in a lifelong
passion for holistic wellness and conscious living. Growing up in Puglia, Italy, I developed a deep respect for nature and its healing power, which continues to inspire everything I create.

After a 23-year career in the airline industry, including leadership roles, I followed my calling to build
something more aligned with my values. My journey into wellness, breathwork, and personal
development deepened my belief in nurturing from within and creating meaningful impact.
Today, I co-create skincare that goes beyond beauty supporting wellbeing, connection, and self-care. I’m passionate about helping others reconnect with themselves and making a positive, lasting difference through intentional, natural solutions.

Pervin Denktash –
I’m a proud mum of two and co-founder of a natural skincare brand, with a lifelong passion for beauty,
skin health, and holistic wellbeing. My journey began in the creative industry as a graphic designer before I chose to focus on raising my family.
Skincare has always been close to my heart, but it was after the pandemic that I became truly conscious of ingredients and their impact. While running my own beauty salon as a skin specialist, I supported clients with real skin concerns—an experience that deepened my purpose.

After facing my own struggles with rosacea and sensitive skin, I was inspired to study skincare
formulation and create something truly effective and natural. That passion led to co-founding Enowa,
where we combine heritage ingredients like olive oil with conscious formulation.
I’m passionate about helping others feel confident in their skin and creating products that genuinely heal, nourish, and transform from within. 

In this episode,

we share our journey from creative and beauty backgrounds to co-founding Enowa, a
natural skincare brand. We explore how conscious choices, heritage ingredients like olive oil, and
personal experiences shaped our formulations. The conversation highlights overcoming skin challenges,
creating products that truly nourish, and how our brand empowers people to care for both their skin and
overall well-being. It’s a story of passion, purpose, and transformation both personal and professional.

Talking points – 
  • Our journey from beauty and creative backgrounds to co-founding Enowa Natural Skincare.
  • Overcoming personal skin challenges and discovering the power of natural, conscious
    ingredients.
  • How heritage ingredients, like olive oil, inspire and enhance our  formulations.
  • The philosophy behind creating skincare that nourishes both skin and well-being.
  • Lessons in building a purpose-driven brand rooted in passion, integrity, and transformation.

Talk hosted by Althea Finch at The PainFree Podcast, to see ALL TALKS click here.